Kristen Silva-Farrell

— PROJECT NAME

Social Media Graphic


— ROLE

Graphic Design


As the designer behind Elastic Path’s digital social media presence, I created visually compelling and strategically engaging content across multiple platforms. This carousel ad is an example of my work, designed to educate and engage audiences with holiday commerce prep tips. I developed a cohesive aesthetic using a vibrant gradient, clean typography, and custom illustrations to maintain brand consistency while ensuring clarity and visual appeal. My role involved concept development, layout design, and crafting eye-catching graphics optimized for digital performance, driving brand awareness and audience engagement.